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Meta Platforms, Inc (NASDAQ:META), the parent company of Facebook, Instagram, and Threads, aims to advance wearable technology by integrating displays into its Ray-Ban smart glasses by 2025, the Financial Times reports.
The $300 sunglasses, developed with eyewear giant EssilorLuxottica (OTC:ESLOF) (OTC:ESLOY), could feature small screens to display notifications and responses from Meta’s virtual assistant, the Financial Times cites familiar sources.
This development aims to position Meta as a frontrunner in augmented reality (AR) and wearable computing, which has the potential to replace smartphones as key computing devices.
Also Read: Meta Cuts Jobs in WhatsApp, Instagram, and Reality Labs In Latest Reorganization
According to the report, the next iteration of Ray-Ban Meta glasses, expected in late 2025, will introduce display technology, marking a step toward CEO Mark Zuckerberg’s vision of lightweight AR headsets.
The move aligns with Meta’s broader strategy to integrate advanced technologies into everyday wearables, competing with companies like Apple Inc (NASDAQ:AAPL).
Meta is also fast-tracking the development of its prototype AR glasses, Orion, after receiving positive feedback from early testers. The glasses feature advanced silicon carbide lenses for brighter and larger imagery.
Last week, Meta launched three new features for its Ray-Ban smart glasses, including live AI, live translations, and Shazam.
Meta’s smart glasses have emerged as a blockbuster product in 60% of Ray-Ban stores in Europe, the Middle East, and Africa. Despite lacking AI features in Europe, the glasses outperformed conventional Ray-Ban models.
In mid-December, Meta CTO Andrew Bosworth flagged 2025 as the most significant year in the history of the Reality Labs unit behind the company’s glasses and headsets.
According to reports, the current model features sensitive in-ear speakers, cameras, and microphones.
Wall Street firms, including JMP Securities, Wedbush, Oppenheimer, and Guggenheim, hailed Meta’s launch of a VR headset and AI updates after the Connect event in September. They expect Meta’s AI and VR innovations to be pivotal in helping it reach valuations like Apple’s.
Meta stock surged 71% year-to-date. Investors can gain exposure to the stock through Vanguard Large-Cap ETF (NYSE:VV) and Vanguard Communication Services ETF (NYSE:VOX).
Price Action: META stock is up 2.28% at $598.53 at last check Monday.
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