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Underscores IAS's Deep AI Integration to Analyze Billions of Transactions Daily at Scale Enabling Advertisers to Achieve Better Performance Outcomes
NEW YORK, July 29, 2025 /PRNewswire/ -- Integral Ad Science (NASDAQ:IAS), a leading global media measurement and optimization platform, today announced that it received the first Ethical Artificial Intelligence (AI) Certification from the Alliance for Audited Media (AAM). As the advertising and media industries continue to adopt AI to improve performance and efficiency, there is a growing need for transparency. This certification sets IAS apart from others in the industry for its use of AI, underscoring the company's high standards of responsible and ethical AI use across its digital ad measurement products and services.
Posted In: IAS
